What is Strategy in Motion?
The practice of turning vision into action in a way that allows growth to happen naturally and sustainably.
Immersive
I attend classes, meet clients, and walk your gym's floors. The best strategies come from real connection, not assumption.
Collaborative
Your Vision + My Skillset = A custom action plan, tailored to your goals. No templates, no shortcuts.
Sustainable
There's a reason you've been doing what you've been doing and it's gotten you this far. We'll lean into your strengths to create a plan that continues to move you forward, long after we work together.
Empowering Our Communities
This business began as, and continues to be, a passion project and a place for me to do the work I know I am meant to do. In a world where it feels like we are playing an endless game with algorithms, white supremacy, and more, I wanted to use my skills to get us to the next Black Wall Street.
My work is about helping black fitness and wellness brands build and retain connection—authentic, sustainable, rooted in trust—because real growth starts with a sense of belonging. I want us to create something that will be sustainable for you and your people, long after you're done working with me.
My goal is to empower you to be able to run your business and not get caught up in "quick fixes" and marketing ads. No one knows your business better than you, and I'm here to ensure you have all the tools you need to continue.
I prioritize working with Black (and global majority)-led businesses because I know what it’s like to be the only one, or asked to fight for a seat at the table. And I’m not here to beg for space. I’m here to help us build our own damn table and chairs.
Working with me is like having your own personal chatgpt.
Minus the fear of a robot takeover (and the negative environmental and social impacts).
You get thoughtful strategy rooted in lived experience, creative problem-solving, and someone who can help you go from “I have an idea…” to “Here’s the plan.” I ask all the questions, challenge you (kindly), and help you build something that actually works for you and your community.